Thistle Farms suspends delivery due to increasing competition

Owner Dieter Dudy said the farm has experienced declining numbers in the past couple of years, particularly since major grocery store chains began offering delivery

Thistle Farms in Kamloops has suspended its fresh produce delivery service amidst a rise in grocery delivery options.

Since 1998, the farm in Westsyde has offered year-round delivery of fresh produce sourced from its farm and other areas — when seasonally challenged — usually weekly or biweekly.

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Owner Dieter Dudy said the farm has experienced declining numbers in the past couple of years, particularly since major grocery store chains began offering delivery.

He said he does not believe increasing popularity of online meal delivery services like Hello Fresh have played into the decline.

At the height of the service, Thistle Farms delivered to between 250 and 300 customers, with the service accounting for about half of the business.

Now, it serves about 30 customers and Dudy said only about 10 per cent of the business is linked to the delivery service.

“For us, it’s just a case of the numbers didn’t make sense anymore,” he said.

Dudy said he may re-evaluate whether the program could run solely through the summer months.

“We’ll see if that’s viable at that time,” he said. “But for now, it’s closing the book on that chapter.”

© Kamloops This Week

 


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